Hudong - the wiki that's beating Wikipedia in China
It's remarkable how seemingly ubiquitous successes consistently fails to sweep the Chinese market, be it as it may because of a "non-pragmatic" tendency to stick to ideals and refuse censorship etc...
"What happens when you mix US$30 million in venture capital funding, community generated content and an innovative online wiki? Meet Hudong, a for profit company trying to improve the Wiki model with their crowd sourced, Chinese language encyclopedia. [...] Since launching their Chinese language version in 2002, the community of local volunteer writers and editors has been slow to develop. This is primarily due to the fact that it was largely inaccessible in China until 2008 due to Wikipedia’s refusal to self-censor content." Read a more complete description at thenextweb.com >> hudong-thumped-wikipedia-china/The business model is centered around monetizing the content through adverts and mobile value added services. With revenue coming in, the company hopes to be able to "grow the business" faster than through a non-profit approach. hudong.com
