Social analytics

At first, all I saw was a big pile of buzz words, but after a while it seems more and more like Kontagent is actually on to something. What is missing from Google analytics when there is a unique identifiable user behind every action and when users influence each other? That's what Kontagent is on to...

Kontagent.com

from GigaOM: Is Kontagent the Google Analytics of the social web?